Erin Fitzgerald, an industry veteran with over 20 years of experience, has launched Willow Peak, a commercial real estate consulting, development, and investment firm in Minneapolis. Formerly a senior director at JLL and a principal at Transwestern, Fitzgerald aims to transform underutilized office buildings through mixed-use strategies to revitalize the community. Willow Peak will offer tailored solutions to clients, focusing on navigating today’s market complexities while seizing growth opportunities. Fitzgerald’s leadership in the Minneapolis Renaissance Coalition, which includes 150 organizations, underscores her commitment to sustainable urban development. With a holistic approach to real estate, Willow Peak is poised to lead the charge in downtown’s revitalization, ushering in a new era of innovation and growth.